River Falls Wisconsin Main Street Business Improvement District - Support
BID Support


We support, with help from many dedicated volunteers, projects that improve and make the downtown business community a better place to live, visit and do business.

We support:
Second Street Gardens
Main Street and Maple Street Hanging Flower Baskets
Additional Garbage receptacles
Main Street Banners
Holiday lighting
River Dazzle
Main Street Benches

Proud sponsors of:
Downtown Car Cruze-ins
Music in the Park


No matter the season, we invite you to take a walk and enjoy our historic Main Street. Take a walk on the White Pathway where you can enjoy the scenic Kinnickinnic River and watch time float by, take a leisurely stroll down Second Street and view the corner gardens, take in a movie at our Historic Falls Theatre. There are many wonderful businesses that have much to offer downtown on Main Street, Second Street and River Walk.  We hope you enjoy River Falls!